Product Development, Service Development
We design products, services, and customer experiences that materially improve lives.
At Kelton, we live at the intersection of insight and innovation – a space where consumer desires are translated into new products, services, and experiences they’re excited about engaging with. While our innovation process is customized with each engagement, our team’s principles remain consistent: put the customer first, lead with new ideas, and ensure you’re sizing the prize in a way that builds confidence that a new direction can be successful. It’s an approach that blends practicality with creativity, and delivers fresh ideas primed for market success.
Product + Service Development Case Studies
Learn more about how our work has energized strategy for global brands, disruptive startups and everything in between.
Product Packaging and Design Research for Mike’s Hard Lemonade
We help Mike’s stay fresh by working with them on everything from flavor profiles, to product innovation, to packaging and advertising.
How We’re Different
The essence of the Kelton brand comes through best in the people who are on the front lines. We’re not just numbers crunchers; we are botanists and baseball fans, giggly animal lovers and homebrew geeks, and, yes– data heads, creatives and sociologists who choose the right tools, resources and experiences to meet each client challenge. Here’s what sets us apart as an Innovation partner:
Grounded In Your Customer
We make sure every innovation pathway we recommend can be tied back into an insight or unmet need, so that you’re designing the products, services and experiences your customers actually want.
Better Inputs, Better Outputs
What goes in really matters. By starting creative work with truly divergent ideas that stretch your brand’s potential, we can elicit powerful reactions that reveal new and surprising opportunities to bring value to your customers.
Stewards of Change
Innovation is disruptive by nature, and brands have to be prepared to navigate this shift internally. Our organizational change experts prepare and energize you company for what’s to come.
Global Perspective
Across 45 countries and 6 continents, we collect insights and ideas that inspire us and our clients—here, there and everywhere.
Grounded In Your Customer
We make sure every innovation pathway we recommend can be tied back into an insight or unmet need, so that you’re designing the products, services and experiences your customers actually want.
Better Inputs, Better Outputs
What goes in really matters. By starting creative work with truly divergent ideas that stretch your brand’s potential, we can elicit powerful reactions that reveal new and surprising opportunities to bring value to your customers.
Stewards of Change
Innovation is disruptive by nature, and brands have to be prepared to navigate this shift internally. Our organizational change experts prepare and energize you company for what’s to come.
Global Perspective
Across 45 countries and 6 continents, we collect insights and ideas that inspire us and our clients—here, there and everywhere.