Senior Analyst, Qualitative Research, New York
As a Senior Qualitative Analyst, Sameera discovers strategic, impactful insights by supporting the qualitative team across all phases of research. Sameera loves translating diverse points of view to help drive successful strategy, design, and innovation. She believes every person has a unique story to tell and feels lucky to listen to those of so many.
Before joining Kelton, Sameera was based in Washington DC and worked as the Marketing Manager of an award-winning fast-casual restaurant chain. Her previous experiences also include internships at CAVA, the World Wildlife Fund, Becton Dickinson, and brand consultancy Story & Verse, where she worked on projects for Viacom, Gruppo Campari, Danone, and Nike. She graduated from the University of Maryland, College Park with a degree in Marketing, and is currently pursuing a Master’s in Strategic Design and Management from Parsons School of Design.
Sameera loves traveling, experiencing new cultures, and has been to 15 countries. In her free time, she hosts a podcast about sustainability, is always wandering in vintage stores, and can be found trying every coffee shop in New York City.