It’s no secret the rules for researchers have changed.
If you’re headed to Chicago for CRC 2017, be sure to stop by and see us on Tuesday, Oct. 17, 2017 from 11:15am to 12:00pm CDT. Kelton’s Global Partner, Alison Servi, and Esther Thomas, Senior Director, Research & Strategy, will be presenting “The New Rules of Engagement: Adapt Your Insights Toolkit to Rising Brand Expectations.”
Join us to learn how to expand your insights toolkit with tactics that you can implement immediately, as well as strategies you can incorporate in the long term. We’ll cover a range of topics, including how you can leverage Employer Brand, CSR, and cultural trends to understand wider brand perceptions. Hope to see you there!
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Kelton's Martin Eichholz Published in Taylor & Francis Online
Source: Journalism Studies