We’re thrilled to announce that LRW Group, a collective that includes Kelton Global, has been ranked #2 in the latest GRIT Report, GreenBook’s annual list of the most innovative research firms in the world. This is the first time all LRW Group brands have been ranked together, and the results represent a major jump for our growing company. Last year, Kelton debuted on the list at #30.
Separately, LRW (#1) and Kelton (#11) also ranked highly in the Strategic Consultant category of the 2020 report, a testament to both teams’ continued commitment to partner with some of the world’s biggest brands to solve their toughest challenges.
“We’re proud to make the GRIT report for the second year in a row,” said Kelton President Alison Servi. “Our people are dedicated to delivering the most innovative insights solutions to our clients across the globe, and our place on the latest GRIT list points to our success.”
The GRIT Top 50 is a brand tracker that uses “innovation” as a key metric to recognize exceptionally innovative strategic partners. GreenBook conducts an online survey and asks respondents to name research companies they consider to be the most innovative (questions are asked verbatim and unaided). Today, it’s the most comprehensive and widely read analysis of the insights industry.