336 Recognition Type: Kelton News
How to turn tough topics for women into trending topics
Anyone will tell you the “sweet spot” of pharma marketing resides with those consumers born between the years 1946 and 1964—Baby Boomers. Aside from the surge in demand for medical care driven by the sheer size of this aging population (71 million qualified for Medicare Part D coverage), unlike previous generations who were skeptical of … Continued
Can Pharma Sites Cure Seniors’ Lack of Trust?
How Women Can Become More Comfortable Discussing Money
Study: Women in Healthcare Eager to Learn More About Finance – See more at: http://www.hcplive.com/physicians-money-digest/personal-finance/Study-Women-in-Healthcare-Eager-to-Learn-More-About-Finance#sthash.jkzVtfZH.dpuf