Analyst, Qualitative Research , New York
Ashley’s passion for cultural trends and understanding human behavior is what drew her to Kelton Global’s Qualitative research team. As an Analyst, she supports all aspects of project work.
Before joining Kelton, Ashley graduated with honors from Princeton University, where she received a Bachelor’s degree in Sociology and a minor in Urban Studies. While at Princeton, she conducted independent qualitative research on socioeconomic differences of food purchasing patterns in her hometown of Columbus, Ohio and wrote her senior thesis using both quantitative and qualitative research methods to assess the correlation between gentrification and the geotagging of restaurants on Instagram in New York City. She also gained experience in tech and innovation through a summer internship at Quesnay Inc (an innovation consulting firm) the summer before her senior year.
A collegiate track and field athlete, Ashley spends time outside of Kelton running and/or trying the latest trendy fitness class. As a self-proclaimed foodie and coffee addict, it is her personal mission and joy to patronize as many local eateries as possible. She can also be found hunting for a great find at one of the many thrift stores in the city or listening to a podcast on the subway.