Case Studies
Case Studies

Discover the companies who turn to us for their consumer insights, customer segmentation and global brand strategy needs.

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Global Communications Strategy for BlackRock
Case Studies

Global Communications Strategy for BlackRock


Case Studies

Google knows search; we know consumer insights. Together, we’re tackling the global issues that face the company.

Case Studies

We help Dollar Shave Club keep a pulse on brand health, make multimillion-dollar advertising decisions and uncover opportunities for global expansion.

Case Studies

An updated brand positioning strategy to re-establish Target as the leader of chic, affordable style.

Consumer Insights and Customer Journey Mapping for TOMS
Case Studies

Consumer Insights and Customer Journey Mapping for TOMS


Case Studies

A whopping, rapidly evolving QSR landscape requires Burger King to continually innovate and differentiate their offering. Here's how we use innovation consulting to help them stay relevant when appetites change.

Case Studies

We help Mike’s stay fresh by working with them on everything from flavor profiles, to product innovation, to packaging and advertising.

Case Studies

Our ongoing insights work with Pfizer helps them understand patient attitudes and behaviors, and elevate the customer experience in healthcare.

Global Brand Strategy for Uber
Case Studies

Global Brand Strategy for Uber


Case Studies

Royal Caribbean is a top choice for avid cruisers – but in order to grow, they needed to convince more people to give cruising a try.

Case Studies

L.A.'s Beverly Center was going under the knife with a massive remodel. We made sure the new look was more than skin deep using whitespace identification to sharply define the new brand experience.

Case Studies

From Manila to London, we help Facebook with their most pressing Communications and global Brand Strategy challenges.


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Millennial Consumer Research for REI
Millennial Consumer Research for REI
Case Studies

Millennial Consumer Research for REI


Case Studies

We helped Farmers build a responsive advertising tracker to keep the insurance giant safe from the competition.

Case Studies

We used cosmetics research to help Revlon understand how to reach their key consumers with the right messaging and products, via the right channels, in the right moments.

Case Studies

We teamed up with Microsoft to establish a compelling narrative for a global product launch.

UX Design for Hospira
Case Studies

UX Design for Hospira


Case Studies

Here's how we helped Society6 develop an art-fueled brand strategy to reach Millennials and Gen Z.

Case Studies

Our consumer survey for Kraft Mac and Cheese's #SwearLikeAMother campaign turned an interesting idea into pop culture gold.

Case Studies

We tracked advertising effectiveness for MailChimp’s first big campaign, and helped set them up for serial success.

Brand Positioning for RetailMeNot
Case Studies

Brand Positioning for RetailMeNot


Case Studies

Bank of America Merrill Lynch needed to infuse fresh thinking into their biannual report on the journey to retirement. We used a PR Survey to generate newsworthy millennial insights and striking headlines for national news coverage.

Case Studies

Babbel is the leading language learning tool in Europe, but entering the U.S. market wasn’t easy. Here's how we helped Babbel translate their brand vision to enter the competitive U.S. market and fuel international growth.

Case Studies

When Bloomberg and New America partnered for their groundbreaking Future of Work study, they turned to Kelton to tell the story of the American worker.

Newsworthy Polling for LG
Case Studies

Newsworthy Polling for LG


Case Studies

Streamlined brand tracking for a company that's all about keeping things simple.

Case Studies

Sephora’s loyalty program is known as one of the best. We helped make it better by optimizing rewards tiers to give customers more value – and more reasons to spend.

Case Studies

Helping the world’s largest brewer strengthen brand equity for their diverse portfolio of craft beer brands.

Case Studies

A brand refresh fit for the silver screen: our insights provided IMAX with an all-access pass to today’s consumer.

Case Studies

We help UCLA with a range of projects that help them better understand their diverse audience across donors, alumni, and prospective students both globally and locally.

Case Studies

We helped Avanade build global thought leadership with international online surveys to fuel compelling PR outreach.

Case Studies

Kelton partnered with Bright Horizons to establish the company as a thought leader on the future of work.

Case Studies

Looking to help employees better understand subscribers' needs, UHC partnered with Kelton to develop a company-wide communications program that shared key insights in a fun, digestible way.

Case Studies

When Visa wanted to develop an app to help Millennial and Gen X cardholders manage their finances, we got the ball rolling.

Case Studies

We used international market research to help develop messaging and position Alcon OPTI-FREE as a thought leader in the eyecare industry.

Case Studies

Revitalizing a well-known PR survey for category relevance.

Case Studies

We helped MAC AIDS Fund further their mission with a custom PR study that got people all over the globe talking about HIV/AIDS awareness.

Brand Strategy Research for Jägermeister
Case Studies

Brand Strategy Research for Jägermeister


Market Research Services

Consumer Insights

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Innovation

I’m looking for the next big new product, service, or experience.

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Branding

I need a fresh articulation and vision of what my brand stands for.

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Communications

Help my brand make headlines with custom PR polling.

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