PR Surveys
Services > Communication Strategy > PR Surveys

PR Surveys

The secret weapon of savvy PR professionals: help your clients make news with attention grabbing headlines.

PR Surveys can mean the difference between success and failure in today’s crowded media landscape. As a company founded by former journalists, we know how to craft narratives that get the attention of reporters and their audiences. Our Communications team will work with you to find the right newsworthy hook, design a consumer survey to bolster your story with surprising facts and figures, field it out locally or globally, and deliver a press-ready writeup that puts the most critical pieces of your narrative front and center. It’s PR pitching made easy… and more successful.  

Contact us today to tap into the power of PR surveys for your next campaign – large or small!

Learn More

Our PR Survey Case Studies

Learn more about how our Communications work has energized strategy for global brands, disruptive startups and everything in between.

PR Survey for Delta Dental

Case Studies

PR Survey for Delta Dental


Revitalizing a well-known PR survey for category relevance.

Case Studies

Global Product Launch for Microsoft


We teamed up with Microsoft to establish a compelling narrative for a global product launch.

Case Studies

Communications Strategy for Facebook


From Manila to London, we help Facebook with their most pressing Communications and Brand Strategy challenges.

Case Studies

Communication Strategy for Bloomberg


When Bloomberg and New America partnered for their groundbreaking Future of Work study, they turned to Kelton to tell the story of the American worker.

Perspectives

10 Lessons from Journalism: How to Use Storytelling for Business


Discover how to improve your presentations with Storytelling.

Perspectives

How to Use PR Research to Own the Conversation When Timing is Tight


Kelton's Danielle Sherman shares her 5 smartest tips for how to respond to media moments and keep brands in the spotlight.

Perspectives

3 Ways to Make Your PR Campaign Go Viral


We’ve seen several of our clients find their PR Holy Grail in the first half of 2017 thanks to pr surveys. Here are a few themes we believe helped them cut through the overcrowded media space and develop successful campaigns.

Perspectives

Get the Most From Your Next Global PR Survey: 4 Rules to Help You Win International Headlines


We’ve identified a set of four rules to live by to get the most out of your PR investment:

Perspectives

5 Communications Tips to Crush Your Holiday PR Campaign


5 ideas to inspire your holiday pr campaign outreach, get more media impressions and help you stand out from the competition.

How We’re Different

As the industry pioneer in global PR polling for over 15 years, we’re focused on one goal: using research to position companies as thought leaders. We’re proud that our polls have helped secure memorable headlines in every major news publication. Here’s what sets us apart as a PR Survey partner:

Survey Research With Empathy


When it comes to powerful storylines, empathy is everything. We’re experts at crafting survey research that leads to newsworthy stories, creating a bond between brand and customer.

Former Journalists + Expert Storytellers


We’re a team of communications expats, journalists, and former PR gurus. We’ve been in your shoes and know what it takes to get reporters– and the public– talking about your campaign.

Consumer Survey Research Rigor


You can’t fake experience. Our seasoned survey designers work on campaigns that span diverse industries, global markets, and audiences, and bring this knowledge to every project.

Omnibus Polls With Fast Results


The news cycle moves fast – so PR professionals must move faster. Our omnibus studies work with whatever timeline your campaign is faced with, delivering quality quick-turn results.

Survey Research With Empathy

When it comes to powerful storylines, empathy is everything. We’re experts at crafting survey research that leads to newsworthy stories, creating a bond between brand and customer.

Former Journalists + Expert Storytellers

We’re a team of communications expats, journalists, and former PR gurus. We’ve been in your shoes and know what it takes to get reporters– and the public– talking about your campaign.

Consumer Survey Research Rigor

You can’t fake experience. Our seasoned survey designers work on campaigns that span diverse industries, global markets, and audiences, and bring this knowledge to every project.

Omnibus Polls With Fast Results

The news cycle moves fast – so PR professionals must move faster. Our omnibus studies work with whatever timeline your campaign is faced with, delivering quality quick-turn results.