Influencer Analysis
Find the most persuasive and effective influencers to champion your brand.
Online influencers shape opinion and behavior and can act as a megaphone for promoting products and services. We help you identify the top thought leaders most likely to provide the best ROI for your company, combining algorithms, analytics and additional research methods to pinpoint the right champions for your brand. Once we find the right influencers, we’ll monitor their actions on social media and track the impact he or she is having on their audience and your brand.
The Power of the Mommy Blogger
Recently, as I was finalizing our family plans for our first trip to Disneyland with our toddler, my husband turned to me and said, “well what do your online mommy friends think?” In that moment, I realized just how much I have come to depend on the posts of other new moms in my multiple Facebook groups, Instagram “friends” and most of all – the all-knowing mommy blogger – for advice. But how valuable is the mommy blogger to retailers and brands?
How We’re Different
The essence of the Kelton brand comes through best in the people who are on the front lines. We’re not just number crunchers; we are botanists and baseball fans, giggly animal lovers and homebrew geeks, and, yes– data heads, creatives and sociologists who choose the right tools, resources and experiences to meet each client challenge.
Empathy First
When it comes to powerful storylines, empathy is everything. We’re experts at crafting newsworthy stories that evoke emotion and create a bond between brand and customer.
Deep Industry Roots
We’re a team of communications expats, journalists, and former PR gurus. We’ve been in your shoes and know what it takes to get reporters– and the public– talking about your campaign.
Research Rigor
You can’t fake experience. Our seasoned survey designers work on campaigns that span diverse industries, global markets, and audiences, and bring this knowledge to every project.
True Strategic Partners
More than a standalone survey provider, we work with companies and PR agencies to build thought leadership and achieve strategic goals over the course of many campaigns.
Empathy First
When it comes to powerful storylines, empathy is everything. We’re experts at crafting newsworthy stories that evoke emotion and create a bond between brand and customer.
Deep Industry Roots
We’re a team of communications expats, journalists, and former PR gurus. We’ve been in your shoes and know what it takes to get reporters– and the public– talking about your campaign.
Research Rigor
You can’t fake experience. Our seasoned survey designers work on campaigns that span diverse industries, global markets, and audiences, and bring this knowledge to every project.
True Strategic Partners
More than a standalone survey provider, we work with companies and PR agencies to build thought leadership and achieve strategic goals over the course of many campaigns.