Co-Creation Sessions
Services > Qualitative Research > Co-Creation Sessions

Co-Creation Sessions

Inspire innovative new ideas and get closer to what your customers want by letting them play a role in the creative process.

Our Co-Creation sessions use collaborative innovation techniques in which customers, developers, key stakeholders, and brands play an equal role. With Co-Creation, various stakeholders discuss ideas and possible solutions face-to-face. The result? Mutually beneficial, innovative and feasible outcomes that your customers actually want. By inviting end users to sit at the table with developers and brand managers, co-creation can increase consumer relevance and yield results more quickly than traditional methodologies.

Learn More

Case Studies

Learn more about how our work has energized strategy for global brands, disruptive startups and everything in between.

Innovation Consulting for Burger King

Case Studies

Innovation Consulting for Burger King


A whopping, rapidly evolving QSR landscape requires Burger King to continually innovate and differentiate their offering. We help them stay relevant when appetites change.

Perspectives

Why is Everyone Talking about Co-Creation?


In the second installment of our three-part co-creation primer, we take a look at the most common ways that the technique can help to solve brand challenges.

How We’re Different

The essence of the Kelton brand comes through best in the people who are on the front lines. We’re not just number crunchers; we are botanists and baseball fans, giggly animal lovers and homebrew geeks, and, yes– data heads, creatives and sociologists who choose the right tools, resources and experiences to meet each client challenge.

The Right Materials


We provide a wide range of written and graphic stimuli to prompt productive discussions. We are experts at assessing stimulus that will prompt a differentiated response.

Skilled Moderators


Our highly-trained moderators ensure that all voices at the table are heard and that different stakeholders (whether customer or C-Suite) communicate effectively.

Creative Atmospheres


In order to facilitate a lively atmosphere, our sessions are held in a creative space instead of traditional focus group venues. And we bring in innovators from outside your industry in order to foster lively conversations that can get everyone thinking outside the box.

Equal Parts Creativity and Business Savvy


We’re able to ideate while keeping our feet firmly planted on the ground. Every member of our qualitative team is a hybrid researcher-strategist, trained to ensure that creative sparks always drive business results.

The Right Materials

We provide a wide range of written and graphic stimuli to prompt productive discussions. We are experts at assessing stimulus that will prompt a differentiated response.

Skilled Moderators

Our highly-trained moderators ensure that all voices at the table are heard and that different stakeholders (whether customer or C-Suite) communicate effectively.

Creative Atmospheres

In order to facilitate a lively atmosphere, our sessions are held in a creative space instead of traditional focus group venues. And we bring in innovators from outside your industry in order to foster lively conversations that can get everyone thinking outside the box.

Equal Parts Creativity and Business Savvy

We’re able to ideate while keeping our feet firmly planted on the ground. Every member of our qualitative team is a hybrid researcher-strategist, trained to ensure that creative sparks always drive business results.