Project Deliverables

  • Final Report
  • Creative Guidelines
  • Packaging Mockups
  • Segment Graphics
  • Brand Guides & Roadmaps
  • Insights-To-Action Report

The Challenge

How does a disruptive brand keep disrupting long after launch? We’ve been with Mike’s Hard Lemonade for the long haul, and we wouldn’t have it any other way. Our team has worked on positioning, new product innovation, packaging design, advertising inspiration, brand health tracking, messaging strategy, and more.

The Solution

Category disruptors can’t stand still. We help Mike’s keep moving in the right direction with a wide range of deliverables that provide a clear, insights-backed plan for success across their business.

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